What is Google Business Profile?

Google Business Profile is a free service that lets business owners manage the business information shown in Google Search and Google Maps.

Google Business Profile · Marketing Glossary · Updated

It used to be called Google My Business. You can manage the business name, address, opening hours, photos, reviews and website link, and it is the main window for showing your business to overseas customers and people who use Google.

Many businesses manage only Naver Place and leave their Google Business Profile empty, so this is an area that can make a difference in global marketing and AI answers.

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